Marketing

Sep 15, 2014
Macy’s Inc. is launching a large number of omnichannel strategies and...
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Sep 15, 2014
While the majority of consumers prefer to both shop and spend their money...
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Sep 15, 2014
Now through Oct. 11, customers can enter to win prize packages from some...
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Sep 12, 2014
EBay Inc. reportedly plans to begin running advertisements within its...
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Sep 10, 2014
Despite prevailing expert opinion that mobile payments are popular with...
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Sep 10, 2014
Retail performance has continued to improve throughout 2014.
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Sep 10, 2014
Consumers are increasingly interested in the BOPIS (buy online, pickup in...
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Store of the Week

Rubio’s Coastal Grill, San Diego

Rubio’s Restaurants is rolling out a new design and brand identity to 60 of its locations in California. More modern and contemporary looking, the redesign draws inspiration from the sea. More...

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Marketing Surveys & Reports

Survey: One-in-five in-store customers are connected
Eighty percent of U.S. consumers use the Internet when they shop. And the fourth annual research study of shopper behavior by Cisco Consulting Services revealed the percentage of “Über-Digitals” shoppers, who regularly use their smartphones for their shopping decision-making, nearly doubled to 18% of the sampled population.
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Report: 2013 breaks records for holiday email transactions, volume, revenue
The volume of emails sent by marketers increased nearly 13% during the 2013 holiday season compared with the 2012 holiday season, which also saw record highs in volume.
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Marketers on the Move

Zappos redesigns website, names new artistic director
Zappos Couture is launching a redesigned web presence with artistic direction and editorial from new artistic director Andre Leon Talley.
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Build-A-Bear Workshop names Coke exec new CMO
Build-A-Bear Workshop, Inc. has appointed Gina Collins to the position of chief marketing officer, effective Jan. 20, 2014. Collins will lead the Build-A-Bear marketing, public relations, entertainment and creative teams to drive sales growth and profitability.
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